Employee Experience
Prioritise Your People
A strong Employee Value Proposition is imperative in recruitment, retention, culture change and building an enduring organisation. Implementing genuine corporate culture change management transforms business operations by encouraging sustainable work practices and targeted responses to challenges.
The benefits of a holistic business culture change extend beyond internal logistics. What's more, a compelling corporate value proposition increases public awareness of your business and, in turn, ensures you attract all the right customers.
Benefits of Social Branding for Leaders
Drive business growth
77% of consumers are more likely to purchase from a company if its founder has a robust social media presence.
Faster Engagement from Prospect
45% of decision-makers use thought leadership content to vet organisations and individuals they may do business with.
Builds strong stakeholder relationships
82% of people are more likely to trust a company whose leadership team engages with social media. By a margin of 9 to 1, financial readers trust a connected leader more than a CEO who doesn’t use social media.
Humanises the Company
Statistics reveal that leaders who post are regarded as company brand ambassadors, ‘humanising’ organisations, giving them a personality that augments the corporate image, and making them an integral part of the company's social presence.
Creates future partnership opportunities
94% of CEOs with a social media presence are on LinkedIn, due to the platform’s excellent ability to foster business relationships and tap into new audiences.
Attracts the Best Talent
60% of employees research an executive leader’s social media account before deciding to join the company. Employees are 500% more likely to work for a CEO who uses social media.
Social ROI Seen with Clients
within 90 Days
Content Performance
300,000 + post impressions
90%
Increase in Profile Views
Growth of LinkedIn
Following within 2 Months
Brand Creation Workflow
Initial Phase
Second Phase
Increase Your Visibility
Online Thought Leadership Content
Writing LinkedIn posts is not merely about sharing information; it’s a strategic move for professionals aiming to establish a robust presence within their industry. These posts play a vital role in the platform’s professional networking and personal branding environment, offering a distinctive avenue to showcase expertise, distribute valuable insights, and engage more deeply and extensively with connections.
Podcast Creation
Starting a podcast opens up a world of opportunities to share your passions and expertise with a global audience.
It offers a platform for personal and professional development, honing skills in communication, content creation, and networking. Whether your goal is to educate, entertain, or inspire, podcasting provides a creative outlet to express yourself and leave a lasting impact on listeners worldwide.
The modern definition of Employee Value Proposition
Employee Value Proposition is an ecosystem of support, recognition, and values that an employer provides to their employees to achieve their highest potential at work.
Retain through data-driven insights
We believe the most valuable insights are the ones designed to tell you what’s holding you back from delivering on your strategy.
Our Insights and Analytics Team provides a full range of services, from data science and analytics to surveys, interviews and focus groups. We’ll even engage with your Board and C-Suite to deliver that all-important leadership buy-in and alignment, so that you can make ROI-driving decisions based on hard stats – faster.
Attract with confident strategic solutions
We design and embed experiences to deliver what your organisation needs today by providing you with the right tool to implement accelerated strategic change, which will attract and retain top-tier talent.
Through this, you will unite people through Purpose, build high-performing teams and create a culture of passion & advocacy.
Gain a Knowledge Partner
Engage in purposeful dialogue with your leadership using valuable insights to gain clarity on enhancing your company performance through real, actionable strategies.
Employee Engagement
Understand your employees. Listen to your employees in order to make better decisions and apply meaningful, lasting change across your organisation and on all levels.
Performance Management
Build high-performing teams. Develop high-performing teams by fostering an ongoing dialogue centred on constructive feedback, goal tracking, development-focused reviews, and improved one-on-ones.
Employee Development
Understand your employees. Grow your workforce and retain your best talent with individualised, ongoing professional development that's simple to measure and scale.
Personal Branding Strategist
With 16 years of marketing experience and a Harvard Business School education, Robyn has excelled in crafting large-scale marketing concepts and executing brand identity campaigns across APAC, Europe, MENA, and the GCC. Specialising in consumer behaviour, she's recognised as Dubai’s leading C-level/Executive Personal Brand Strategist, collaborating with regional leaders, entrepreneurs, and YPO members.
